Stat of the week – connected spectacles

This ‘stat of the week’ is about connected spectacles.

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Why doesn’t my smartphone charge when I put it on a table?

How many times have you put your smartphone on a surface and when you got moving again you realise that you should have charged it?

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Virtual meetings – how to adapt your communication skills

Virtual meetings are already the norm for most organisations—they have become an everyday business reality but few of us have adapted our skills to truly master them. Being able to virtually participate in a meeting has some great advantages. However, being able to plan, facilitate and participate in a successful virtual meeting brings a number of challenges.

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Stat of the week – B2B buyer journey

This ‘stat of the week’ is about the B2B buyer journey.

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What to focus on when deciding keywords – and 3 research tools to use!

We all want to have proper knowledge about our audience before we produce our online content. Understanding which keywords resonate with our personas, and which keywords rank high in search engines, is an important part of that. However, things tend to get complicated when search engines keep shifting their recommendations on what to focus on regarding keyword optimisation. Nevertheless, I will try to give you an overview of the latest trends and the best tools to use. 

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