How to overcome your digital marketing skills gap

The world is changing quickly and technology is constantly improving and challenging our usual behaviours and ways of communicating. For marketers, it could sometimes feel impossible to keep up with the trends and constantly tailor the marketing initiatives to match the current environment. 

Do you keep up with the changes and have the up-to-date knowledge required to succeed as a digital marketer?

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Five reasons to use 3D/CGI in your next campaign

Do you think the use of Computer Generated Imagery (CGI) is restricted to Hollywood movies or cutting edge product visualisations only? Well, that’s no longer the case. Here are 5 reasons why you should consider using CGI in your next campaign!

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Stat of the week – IoT is strategic

This ‘stat of the week’ is about Internet of Things (IoT). According to a recent study by IDC, conducted in July-August 2016, the majority of enterprise IT and business decision makers consider IoT strategic to their business.

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How to get 100 employees to write blog posts

Quite often I get the question ‘how can we make our employees write blog posts?’ Having worked as a marketing manager for many years, I’ve had to tackle this very question quite a few times over the years and here are my tips based on what I’ve learnt.

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The 5 steps for making tech easy

Have you ever been approached by an IS/IT-company that claims it can make your business more efficient and effective?Of course, you are tempted to listen to them since ‘digitalisation’ is the buzzword of today. You are convinced and start a project, but will it really turn out to be as effortless and simple as promised? Well, it could if you do it in the right way and order.

Here are some suggestions for how to do just that.

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