Geoff Hollingworth

Geoff is Head of Product Marketing Cloud Systems at Ericsson. He is responsible for the global positioning, promotion and education of Ericsson’s next generation Cloud infrastructure offerings.
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Ericsson Cloud sets a new standard for inbound campaigns

Ericsson, a global leader in delivering ICT solutions, recently launched a unique Cloud offering. Moving into this space meant that we needed to reach out to new groups and individuals that had previously not been within our reach. To do that, a coherent inbound marketing strategy and framework was put in place, by the Ericsson Cloud team with Zooma as our strategic and supporting partner.

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