Maybe you have things to tell and find it challenging to get relevant readers? In february LinkedIn announced that they soon will make it possible for all members to post on LinkedIn Pulse. Read this post to find out what it is and how to post!

On a weekly basis we get the questions about how to and who that can publish blog posts on LinkedIn Pulse. It is easy to publish on Pulse and I will try to guide you below. You can also find a guide at LinkedIn's help center


You have or will have permission to publish. The access will be rolled out to everyone over time. In the beggining LinkedIn told that everyone would have access in a couple of weeks but it’s still not rolled out to everyone. 


This is how it works!

- Open you browser and check your “Share an update”-area, illustrated by mine above. If you have the permisson to publish you have an Edit-icon (the pen) to the right in the field.

- Click the icon and go to the writing tool. Write the content and use tagged images in the writing tool and then hit publish.  

- When you have published your post it will appear on your own profile and be shared with the network, including the people you are connected with and members that follow your posts. 

It is simple to write, edit, publish and measure how your posts are doing. 

And Pulse is as fair as all other plattforms, if you have high quality on relevant content you will get interest and attention. The advantage with LinkedIn is the possibility to find relevant “followers”.  

I suggest that you try to use this functionality, write your first post and publish it. Good luck!

Tell me more!

Anders Björklund

Founder, CEO & Strategist zooma.
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