Often I get the question; what is the difference between digital and online? 

My advice is that you shall always think through what you actually mean when using the expressions online and digital. Here’s how I like to explain the two terms.

I usually try to explain online and digital in a simplified way:


Online means that you are connected to the Internet. It is the condition of being connected to a network of computers or other devices and describes someone or something, that is currently connected to the Internet.


Digital, meanwhile, is a format or a process. It describes electronic technology that generates, stores, and processes data. Digital can thus be both online and offline—for example, a digital audio file can both be streamed online and stored on a disc or hard drive.

Based on the explanations above, I have compiled a presentation (ppt). Feel free to download.

Download the presentation


Anders Björklund

Founder, CEO & Strategist zooma.
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