The top 6 Chinese social media sites in 2016

Anyone with a global online presence have a need to know a lot about how the Chinese online market evolves and how Chineese people use online and social media. I have created this post as a short ‘beginners guide’ to introduce the subject. This post presents the top 6 social media sites in 2016 by number of active users. 

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Which offsite touch point is most important for your company?

There’s no doubt that offsite touch points (a.k.a. social media) are important for brands when it comes to reaching existing and potential target groups. However, there’s a lot of different offsite communities online and most companies have to make a choice where to invest time and effort. So which ones should you choose? In this post we analyse which offsite touch points have brought in the most visits and leads to our customers so far this year.

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Twitter – 10 tips to get started

Some of you have asked how to get started with Twitter as part of your company’s offsite marketing mix, so we have put together some tips for your Twitter presence and activity. The tips below works for you both as an individual and for your company. Enjoy!

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My way into ‘Social Media’

Do you remember the first time you ‘surfed the net, where you were and what you saw’? Then, most probably you’re a digital immigrant. Here’s my personal story on how to get more and more comfortable in a field that the digital natives conquer. My giant leap was when I started working at Zooma 2015.

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Using LinkedIn for business intelligence

LinkedIn of course is a great place to follow professional connections, your own organisation, discuss in groups or share content and learn from experts in many subjects. But did you think about using it for business intelligence like scoping the size of the marketing department of your competitor?

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Three most popular posts