8 apps you need this summer

Hopefully you get some time off this summer. To assist you in having a great time, we at Zooma gathered some of the best apps for you to download.

Explore and enjoy the eight suggested apps!

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5 things to consider when starting a podcast

To create a podcast is easy but requires planning, patience and curiosity. Here are five things to consider when starting a podcast. 

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How do you display your online results internally?

If you want to monitor your brands online presence, and see how you are progressing, there are tools that can make a real difference, help decision making and start new conversations among internal teams.

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Amazon Dash: An attempt at reinventing grocery shopping

While online shopping in general has gone mainstream, grocery shopping has still some way to go before we can consider it a part of daily life for the masses. In April 2014 Amazon launched Amazon Dash, an ambitious attempt at reinventing how we buy our daily products by combining hardware, software and mobile.

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Say hello to HubSpot CRM

As you may know from following this blog or any of Zooma's offsite presence, this year we are attending HubSpot's annual INBOUND conference in Boston. Each year there are major product announcements and this year is no different. On stage this evening HubSpot's co-founders Brian Halligan and Dharmesh Shah announced two new important product updates for 2015; an integrated CRM system and the redesign of Signals into a new product called Sidekick. Here is what Brian and Dharmesh had to say as well as a brief overview in anticipation of a more detailed update to follow.

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The Distinguished Gentleman’s Ride - online fundraising meets offline fun

Think motorcycles. Think bikers.

Do you get positive thoughts, or do images of thugs in leather vests like in the TV series Sons of Anarchy come to mind?

Most likely the latter, but think again: this is the story of how a very simple idea from a remote motorcycle club becomes a worldwide online phenomenon, creating awareness about and raising funds for prostate cancer research.

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What is HubSpot?

HubSpot-Logo

Because of online the foundation of effective marketing and communications has changed. Today a much more structured approach is needed and marketers need to focus much more on inbound marketing to achieve tangible results. Luckily there are great tools available to help you along. Watch this video from HubSpot to get the basics.

 

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Recommending medium.com

In August 2012 medium.com, the blogging platform, was opened. It is created by the creators of Twitter and Blogger. Medium is featuring categorized medium-length blogs.

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May 2014 Trend Briefing - Consumer Trend Canvas

Every month there is a Trend Briefing from Trendwatching, it is always a good variation to read and think through. 

The May 2014 Trend Briefing contains a template for uncovering consumer trends called the Consumer Trend Canvas, embedded in this post.

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Remember when you were impressed by the gadgets you got at work?

If you think about it, I bet it’s been a while. Actually, it’s most likely been years since you reached that tipping point and went out and got yourself an iPhone or another device you really desired because your employer wasn’t able to supply you with it. Maybe you thought it strange or even frustrating back then, but by now you have most likely grown accustomed. This shift happened without most of us realising it, yet it was a milestone that has since left companies struggling to adapt in more ways than one.

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